Category Archives: Uncategorized

Number 7: You’re Not Really Selling Food

The Top 10 Things I’ve Learned About Restaurant Marketing NUMBER SEVEN: You’re not selling burgers, you’re renting chairs to people buying burgers.

The Top 10 Things I’ve Learned About Restaurant Marketing

July 20, 2009 Seriously, have I mentioned that I love the restaurant business…especially the part about eating out at great restaurants? I once admitted that my business card should read, “Will consult for lunch.”

Number 9: Attract, Then Bring them Back

The Top 10 Things I’ve Learned About Restaurant Marketing NUMBER NINE: Marketing restaurants is simple–make customers want to come…make customers want to come back.

Thank You

A big thank you to those who shared such great comments on my first blog. I look forward to hearing your thoughts on a regular basis.

The Brand Landscape

As humbling as it is to be writing this in the shadow of such savvy restaurateurs, last month, I celebrated my 25th anniversary in the restaurant business and have been reflecting a lot on our industry–how it has changed and how it remains the same. I’ve had the privilege of working with or for many iconic entrepreneurs […]